DENIM PROJECT - Photography

For Denim Project, I created a campaign series shot on location to reflect the brand’s authentic identity.
The visual direction focused on natural light, raw textures and real environments — capturing the effortless energy and everyday character that defines the brand.

The images mix portraits and environmental scenes, using factories, harbours and industrial surroundings as a backdrop.
This grounded, cinematic atmosphere aligns with Denim Project’s DNA: honest, functional and rooted in classic denim culture.